Product Design / Brand Design / Webdesig
ZERODOTFIVE, Freelance Developer
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Designing a digital service for the equestrian
sports sector to track the horses fitness and
reach training goals.
Together with the client, we identified the brand in workshops.
For that, we used methods like "app-statement", business model canvas and other canvas types.
Based on the workshops outcome, mood screens and logo drafts were developed. After approval, the logo, key screens, app icon and simple brand guidelines were produced.
Tracking rides and having an overview
over the last rides on the home screen.
After the ride, the user is able to see the analysis of the activity, add photos and notes or share the activity on social media.
The user is able to see all his previous
activities in the history section.
Also a weekly summary is provided
to give insights about training goals status.
Quickwins for more engagement
Micro animation for more engagement in the progress module.
The Balance module is showing the overall horse balance between the left & the right side.
For comfortable usage, while sitting on the
horse, an apple watch extension was developed.
If you got any feedback, questions or any type of input: dont' hesistate to get in contact with me.
Experience - Europace DesignsystemDesign System for a multi product company
FinnHelping consumers to better understand their real estate financing
LocalBrandingReshaping the agency brand and product line
AOK NordostRewarding health insurance clients for a healthy, active and social lifestyle
AllSecur x AllianzRewarding car insurance clients for driving safely
DynamicHorseHelping equestrians to track the training and overall fitness of their horse