Free for all
Clarity before
complexity
Align your team before
writing a single token.
A structured FigJam canvas with pre formulated questions that guide you through five pillars of planning, so you can make smarter decisions, faster.
Get in on Figma
Start with clarity.
Scale with confidence
Design tokens are powerful. But starting without alignment leads to technical debt and design drift.
The Design Tokens Starter Canvas helps you ask the right questions before jumping into tooling, building overhead or architecture. It gives teams a shared starting point to define goals, governance, workflows, and naming strategies.
What you get
Structured in
5 Pillars of Planning
Strategic
Alignment
Define the strategic goals for yourdesign tokens and Identify the
business objective.
Organisation & Governance
Specify stakeholder roles and responsibilities and outline process steps and work modes
Infrastructure
Clarify the source of truth,
build processes, and testing routines.
Architecture & Scaling
Define technical architecture, naming conventions and token descriptions.
Maintenance
Agree on how to integrate
design tokens into daily work.
Who is it for?
- Design system teams launching tokens for the first time
- Product designers and frontend developers aligning cross-functionally
- DesignOps & Design Engineering roles managing scale and governance
- Anyone who’s asked: “Where do we even start with tokens?”
Benefits
Understand the problem & goals
before start building
Faster decision taking
and clear alignment
Avoid working in the wrong direction
by clearifying the direction first
Frequently Asked Questions
I can't find a price. What does it cost?
Nothing :) The starter set is free for all to use and doesn’t cost anything.
Can I customize the canvas?
Absolutely! This is thought as a starting point. Just adapt the canvas, when you think that questions are missing or overhead for your situation.
Get Started.
Plan Your Tokens.
Get started with this pre formulated canvas for fast alignment and decision making.
Let’s improve this together!
If you notice some bugs, got general feedback or something is unclear, feel free to hit me up. Thank you!
